Page last updated: 20 July 2024

Italy, famous for its historic cities, delicious food, and beautiful landscapes, has always been a top tourist destination for people around the world.

How many tourists visit Italy each year?

Over 71.2 million tourists travelled to Italy in 2024.1

How many people visited Italy in 2024?

How many people visited Italy in 2023?

How much do tourists spend in Italy every year?

International tourists spent over $58.7 billion during trips to Italy in 2024, marking a 196% increase from 2020 and 19% higher than 2019 levels.2

How much did tourists spend in Italy in 2024?

How much did tourists spend in Italy in 2023?

How much does it cost to visit Italy?

On average, travelers spend about $169 per day in Italy.

Where do visitors to Italy come from?

The leading sources of foreign tourists to Italy have always been Germany, closely followed by the USA, France, United Kingdom, and Austria.

How long do visitors stay in Italy?

What are the peak tourist months of Italy in 2024?

When is the best time to visit Italy?

The best time to visit Italy is in spring (April to June) and early autumn (September to October), when the weather is warm but not scorching, crowds are lighter, and festivals and blossoms are in full swing.

Other great alternatives include:

Why do people visit Italy?

Holidays the main reason tourists visited Italy, with 29.9 million visits in 2024, accounting for 66% of both international and domestic tourists.

Economic Impact – Italy Tourism Statistics

How popular is Italy as a tourist destination?

Italy Travel Resources



The Impact of the Coronavirus – Italy Tourism Statistics 2020 & 2021

In light of the COVID-19 pandemic, Italy, like many countries worldwide, declined in tourist arrivals in 2020 and 2021.

Italy Inbound Travel Statistics for 2019 – International & Domestic Tourism

2024 was a particularly strong recovery year for Italian tourism. 

What are the top destinations to visit in Italy?

Italy Outbound Tourism Statistics

How many Italians travel overseas?

How much do people from Italy spend abroad?


What countries do Italians travel to?


References

  1. UNWTO: Italy Inbound Tourism Arrivals ↩︎
  2. UNWTO: Italy Inbound Tourism Receipts ↩︎
  3. UNWTO: Inbound Tourism Ranking 2024 ↩︎
  4. UNWTO: Tourism Statistics Database ↩︎
  5. ISTAT: Tourist Flow in Italy ↩︎