Leaning Tower of Pisa Tourism Statistics

Published 16 Mar 2026

Published 16 Mar 2026

The Leaning Tower of Pisa is among the world’s most iconic attractions, drawing millions of visitors to the city of Pisa, Italy each year.

How many people visit the Leaning Tower of Pisa each year?

Over 5 million visitors travel to the Piazza dei Miracoli each year (excluding pandemic years). This UNESCO World Heritage site complex includes the Leaning Tower, Cathedral, Baptistery, and surrounding area.

  • In 2019, there were approximately 819,000 people checking into accommodations and nearly 2 million overnight stays in Pisa
  • Due to the pandemic tourist arrival declined, with 276,299 arrivals in 2020 (a decrease of 66% from 2019) and 430,136 in 2021 (an increase of 56% from 2020).
  • In 2022, 758,904 tourists arrived, marking a 76% increase from 2021 but still 7% below 2019 levels. Overnight stays reached 1.8 million.
  • Pisa welcomed 896,074 tourist arrivals in 2023, an 18% increase from the previous year. Overnight stays exceeded 2 million, surpassing pre-pandemic levels
Bar chart of total visits to the city of Pisa from 2019 to 2023, in thousands

How many tourists visited the Leaning Tower of Pisa in 2023?

  • Tourist arrivals in the City of Pisa, where Leaning Pisa is located, reached 896,074 in 2023, marking an 18% increase from 2022.

How many tourists visited the Leaning Tower of Pisa in 2023?

  • Tourist arrivals totaled 758,904 in 2022 at the city of Pisa, which was an increase of 76% from 2021, reflecting strong post-pandemic recovery.

How many tourists visit the Leaning Tower of Pisa each day?

On average, 13,000 to 14,000 tourists visit the Leaning Tower of Pisa daily. Peak summer days often exceed 25,000 visitors.

  • Winter months see fewer visitors, with daily turnout in the low thousands. The number of visitors allowed to climb the Tower is restricted to 1,600 per day.

How much do tourists spend in the Leaning Tower of Pisa each year?

Total visitor spending in Pisa reached an estimated €20 million in 2023.

  • Ticket revenue from the Tower alone reached €10 million, with overnight stays increasing 13%.
  • Pre-pandemic monument ticket revenue in 2019 exceeded €14 million, with the Leaning Tower contributing €10.16 million from 564,694 ticket sales.
  • The pandemic impacted earnings, with revenues dropping to €4 million in 2020 (a 60% decrease) before partially recovering to €6.1 million in 2021 (a 52% increase from 2020).
  • Tourism revenue reached nearly €9 million in 2022, with total visitor spending in Pisa estimated at over €18 million.
Stacked bar chart of tourist spending on the Leaning Tower of Pisa from 2019 to 2023, split between tower ticket revenue and total Pisa monument spend

How much do tourists spend on the Leaning Tower of Pisa in 2023?

  • Tourists spent an estimated €10 million on tickets to the Leaning Tower of Pisa in 2023, with the total economic impact exceeding €21 million. Ticket revenue increased by 11% compared to 2022.

How much does it cost to visit the Leaning Tower of Pisa?

A standard ticket to climb the Leaning Tower of Pisa costs €20 per person.

  • The number of visitors is limited to 45 every 15 minutes, requiring advance booking in peak months.
  • Combination tickets for the Cathedral, Baptistery, and Camposanto range from €10 to €30.

Which countries visited the Leaning Tower of Pisa the most?

Most visitors to the Leaning Tower of Pisa come from Europe and North America, with Germany as the top tourist source in Italy, with 12.5 million German visitors in 2023.

Horizontal bar chart of visitors to the Leaning Tower of Pisa by country, led by Germany and France

When is the best time to visit the Leaning Tower of Pisa?

The best time to visit Leaning Tower of Pisa is in Spring (April-May) and early autumn (September) for fewer crowds and good weather.

  • Peak season: June to August, with over 600,000 visitors per month.
  • Shoulder seasons: April-May and September-October, offering fewer crowds and milder weather.
  • Low season: November to February, with monthly visitors dropping below 200,000.

How long do visitors stay in the Leaning Tower of Pisa?

  • Many tourists stay only 1-2 hours visiting and exploring the Leaning Tower of Pisa before moving on to other cities.

Leaning Tower of Pisa Tourism Statistics – International & Domestic Visits

International visitors dominate Pisa’s tourism numbers.

  • 66% of visitors (591,763 out of 896,074) in 2023 were from abroad.
  • When compared in 2022, 56% of arrivals were foreign tourists.

How popular is Leaning Tower of Pisa as a tourist destination?

The Leaning Tower of Pisa, including its Cathedral and Baptistry, receives over 5 million visitors annually, ranking it among Italy’s top three attractions, alongside the Colosseum and Pompeii.

  • The site has been a UNESCO World Heritage Site since 1987.
  • The Leaning Tower is one of the most photographed landmarks worldwide.

References

  1. Turismo, superata la soglia delle 2 milioni di presenze nel 2023 (+13%). Aumentano gli arrivi. Litorale cresce dell’8% · comune.pisa.it
  2. Leaning Tower of Pisa: statistics and facts · leaningtowerpisa.com