Miami Tourism Statistics

Miami, a vibrant city known for its beautiful beaches and lively culture, has always been the prime attraction for travellers seeking both relaxation and adventure.

Over 28 million people visit Greater Miami & Miami Beach each year.

• Before the pandemic, 2019 brought 24.17 million visitors: 6.91 million international, 9.11 million domestic, and 8.15 million from within Florida.¹
• The pandemic cut that to 11.59 million in 2020, with international arrivals falling to 2.46 million, domestic to 5.75 million, and Florida residents to 3.39 million¹.
• Numbers bounced back to 24.22 million the following year, led by 12.07 million domestic visitors alongside 5.19 million international and 6.96 million from Florida¹.
• Growth continued through 2022 (26.50 million) and 2023 (27.17 million)¹, with each year beating both the year before and the 2019 benchmark.
• Miami then welcomed 28.23 million visitors in 2024, up 3.9% on 2023: 6.44 million international, 12.97 million domestic, and 8.82 million from Florida¹.
• The record came in 2025, when visitation edged up 0.4% to 28.35 million: 6.26 million international, 13.08 million domestic, and 9.01 million from Florida. That is 17.3% above the pre-pandemic level of 2019².

How is Miami tourism tracking in 2026?

GMCVB has not yet published visitor counts for 2026, but its monthly indicators point up. PortMiami handled 2.95 million cruise passengers from January to March, 16.4% more than in the same months of 2025³, and through April Miami led the top 25 U.S. hotel markets in occupancy, average daily rate and revenue per available room⁴.

How many people visited Miami in 2025?

A total of 28.35 million people visited Miami in 2025, representing a 0.4% increase compared to the 28.23 million visitors in 2024.²

• This included 6.26 million international visitors (a 2.8% decrease from 6.44 million in 2024), 13.08 million domestic visitors from other U.S. states (a 0.8% increase from 12.97 million in 2024), and 9.01 million Florida residents (a 2.2% increase from 8.82 million in 2024).

How many people visited Miami in 2024?

• Miami welcomed 28.23 million visitors in 2024, including 6.44 million international visitors (4% more than 2023), 12.97 million domestic visitors (2% more than 2023), and 8.82 million Florida residents (6% more than 2023)¹.

In 2025, New York City and Colombia remained the top sources of visitors to Miami, with New York City contributing the highest volume among domestic markets at 2.09 million overnight visitors².

• Other leading domestic markets were Boston (469,000), Atlanta (468,000), Washington, DC (468,000), Chicago (448,000) and Los Angeles (432,000).
• International markets were mixed in 2025. Colombia led in international volume with 409,000 overnight visitors, followed by Brazil (354,000), the United Kingdom (274,000), Canada (259,000) and Mexico (226,000).
• Among the top 10 international markets, the largest percentage increase came from Argentina, which grew from 175,000 visitors in 2024 to 202,000 in 2025, a 14.9% rise. The United Kingdom (+11.8%) and Italy (+10.6%) also grew strongly, while Canada fell 8.4% to 259,000 visitors.

• In 2025, Miami welcomed a total of 13.08 million domestic visitors from other U.S. states.² Among the top domestic overnight markets, New York City remained the largest source, contributing 2.09 million visitors, followed by Boston (469,000), Atlanta (468,000), Washington, DC (468,000), and Chicago (448,000 visitors).
• Domestic tourism spending reached $11.5 billion in 2025, reflecting a 3.4% increase compared to the $11.0 billion recorded in 2024.

On the other hand, Miami welcomed 6.26 million international visitors in 2025

• Colombia remained the top international source market, contributing 409,000 overnight visits, followed by Brazil (354,000), the United Kingdom (274,000), Canada (259,000), and Mexico (226,000).
• International tourism spending reached $7.2 billion, representing a 4.8% increase over the $7.0 billion recorded in 2024.

PortMiami, the self-styled cruise capital of the world, handled a record 8.56 million cruise passengers in its 2025 fiscal year.

• In fiscal year 2025 (October 2024 to September 2025), PortMiami welcomed 8,564,225 cruise passengers, up 4.02% from 8,233,056 the year before and the highest annual count in the port's history⁵.
• Even so, Miami finished 2025 as the world's second-busiest cruise port: Port Canaveral recorded 8,602,047 passenger movements over the same fiscal year, only the second time it has edged ahead of Miami (the first was 2022)⁶.
• On a calendar-year basis, GMCVB's monthly count puts PortMiami at about 8.92 million passengers in 2025, up from 8.42 million in 2024, 7.49 million in 2023 and 6.75 million in 2019³.
• 2026 has started stronger still: 2,952,849 passengers passed through the port from January to March, 16.4% more than in the first three months of 2025, and March 2026 alone topped 1.1 million³.
• Cruising drives overnight stays as well. In 2024, one in 10 domestic overnight visitors (10%) said a cruise was a reason for their trip, as did 7% of international overnight visitors¹.

What are Miami's busiest months for tourism?

Miami's peak tourist season runs from November to March, when cruise traffic and airport arrivals both crest, while May and September are the quietest months.

• PortMiami's monthly passenger counts show the winter peak clearly. November 2025 (1,007,325 passengers) and December 2025 (956,568) were the busiest months of the year, followed by March (917,945) and January (866,958), while May (532,771) and September (549,218) were the slowest. March 2026 then reached 1,105,472, the highest monthly count in GMCVB's series going back to 2018³.
• The airport follows the same curve: MIA's winter-holiday window from December 19 to January 5 carried nearly 3.3 million passengers, a record, and traffic was still up 1.5% in January 2026⁷. Our Miami International Airport statistics page tracks the month-by-month counts.
• Hotel demand is steadier across the year than the port suggests: Miami-Dade occupancy in November 2025 (74.7%) sat only a point above the January-to-November average (73.6%)⁸, so hotels stay busy through summer and fall even as the port and airport quieten.

Miami-Dade County hotels ran at about 74% occupancy in 2025, with average room rates near $220 a night.

• Through November 2025, Miami-Dade hotels averaged 73.6% occupancy (flat on 2024), an average daily rate (ADR) of $218.95 (up 0.9%) and revenue per available room (RevPAR) of $161.18 (up 0.8%). November itself was up on the year, at 74.7% occupancy and a $206.42 average rate⁸.
• For full-year 2024 the county ended at 73.8% occupancy, an ADR of $222.04 and RevPAR of $163.79, ranking 6th for occupancy and 4th for both ADR and RevPAR among STR's top 25 U.S. hotel markets¹.
• Rates vary widely by neighborhood. In the first 10 months of 2024, Surfside/Bal Harbour averaged $648.80 a night and Miami Beach $280.74, against $138.55 around the airport and $106.85 in South Dade¹⁰.
• Entering 2026, Greater Miami and Miami Beach led all top 25 U.S. hotel markets in occupancy, average daily room rate and revenue per available room through the first four months of the year.
• Lodging is the largest slice of visitor spending: $10.4 billion in 2025, nearly half of everything visitors spent⁴.

People visit Miami for its unique mix of culture, iconic beaches, and nonstop entertainment.

• The city is renowned for its white-sand shores like South Beach, dynamic nightlife, and multicultural atmosphere shaped by Latin American and Caribbean influences.
• Visitors flock to its world-class art scene, including Wynwood Walls and international events like Art Basel, and enjoy outdoor adventures ranging from jet skiing to exploring the Everglades.
• Miami also serves as a major gateway for scenic road trips. According to VISIT FLORIDA, about 64% of domestic visitors to Florida arrive by road rather than by air (2024 estimate)¹¹, and many start or end their journeys in Miami.

• Miami Beach: Remains an iconic attraction, where the beautiful beaches meet the lively cityscape, offering something for everyone.
• Art Deco Historic District: The iconic, pastel-coloured buildings that create a postcard-perfect scene.
• Vizcaya Museum and Gardens: A beautiful estate with sprawling gardens and a stunning collection of art.
• Everglades National Park: A natural wonderland close to Miami, offering a look at unique wildlife and ecosystems.
• Miami Zoo: It’s one of the first free-range zoos in the country with a large collection of animals from around the world.