Orlando Tourism Statistics

Published Mar 22, 2024Updated Sep 24, 2026

Published Mar 22, 2024 · Updated Sep 24, 2026

Orlando, Florida, known as “The Theme Park Capital of the World,” is a top tourist destination in the United States. With attractions such as Walt Disney World, Universal Orlando Resort, and SeaWorld, it consistently draws families and adventure seekers year after year.

How many people visit Orlando each year?

Outside the pandemic years, Orlando has attracted between 74 and 77 million visitors each year since 20181.

  • Orlando welcomed 75.04 million visitors in 2018, and 2019 brought a slight rise to 75.8 million2.
  • The pandemic then hit hard: as travel restrictions tightened in 2020, visitor numbers fell sharply to 35.28 million2.
  • As conditions improved, numbers climbed back to 59.30 million the following year2.
  • By 2022, as the world adjusted to the new normal, the city was back to 74.04 million visitors, almost level with pre-pandemic numbers2.
  • Visitor numbers reached 75.33 million in 2024 — 68.84 million domestic and 6.49 million international — a 1.8% increase on the 74.01 million recorded in 20231.
  • Orlando then set a new tourism record in 2025, welcoming 76.66 million visitors — 70.33 million domestic and 6.34 million international — up another 1.8%3.
Annual Visitor Numbers in Orlando (2018–2025)Domestic and international visitors (incl. overseas, Canada and Mexico), millionsDomestic visitors (millions)International visitors (millions)Visit Orlando, Visitor Volume to Orlando2040608020182019202020212022202320242025Year
Orlando annual visitor volume, by year.

How many people have visited Orlando in 2026 so far?

Orlando drew slightly more visitors in the first half of 2026 than a year earlier, going by the latest airport and hotel figures for January to June:

  • Orlando International Airport handled 29.76 million passengers in the first half of 2026, 1.9% more than in the same period of 2025.4
  • Metro Orlando hotels sold 18.0 million room nights over the same six months, up 1.1%.4

June on its own was down on last year. Visit Orlando publishes its official visitor count once a year, so the 2026 total will follow next year.

How many people visited Orlando in 2025?

  • In 2025, Orlando welcomed a record 76.66 million visitors, a 1.8% increase from 20243 and 1.1% more than in 20191.
  • This total includes 70.33 million domestic visitors and 6.34 million international visitors; international visits fell 2.4%, mainly because fewer Canadians visited3.

How many people visited Orlando in 2024?

  • In 2024, Orlando welcomed 75.33 million visitors, nearly reaching pre-pandemic levels and marking a 1.8% increase from 20235 and still 0.6% fewer visitors than in 20191.

How many people visited Orlando in 2023?

About 74.01 million people visited Orlando in 2023.1

  • This total includes 67.88 million domestic visitors and 6.13 million international visitors, a 25% increase in international visits compared to 20226.

How much do visitors spend in Orlando every year?

Visitors spent a record $62.9 billion during trips to Orlando in 20257.

  • Total tourism expenditure in 2018 amounted to $47 billion, rising to $47.99 billion in 20198.
  • The following year, reflecting the downturn in visitor numbers, spending dropped to $23.18 billion amid travel restrictions8.
  • As restrictions began to ease in 2021, tourist spending increased to $40.30 billion.8
  • In 2023, total visitor spending climbed to $58.5 billion, marking a 5.4% increase from 2022 ($55.49 billion)9 and a 21.9% increase from 2019.
  • In 2024, visitor spending rose 2.4% to $59.9 billion10.
  • In 2025, it climbed another 5% to a record $62.9 billion, 31% more than in 20197.
Annual Visitor Spending in Orlando (2018–2025)Direct visitor spending, US$ billionsTourism Economics for Visit Orlando2040608023.1862.920182019202020212022202320242025YearVisitor spending (US$ billions)
Orlando annual visitor spending, by year.

How much did visitors spend in Orlando in 2025?

Visitors spent a record $62.9 billion in Orlando in 2025, a 5% increase from 2024.7

  • Tourism generated $98.6 billion in total economic impact across Central Florida in 2025, up 4.4% on 20247.

How much did visitors spend in Orlando in 2024?

  • Visitors spent $59.9 billion in 2024, a 2.4% increase from 2023, and tourism generated $94.5 billion in total economic impact10.

How much does it cost to visit Orlando?

  • Visitors spent an average of about $820 each in 2025 — $62.9 billion across 76.7 million visitors.7

Where do visitors to Orlando come from?

Orlando primarily attracts visitors from Canada, the United Kingdom, Brazil, Mexico, and Colombia3.

  • In 2019, Orlando welcomed 1.22 million Canadian visitors, but the figure dropped to 368,000 in 2020. UK visitor numbers also saw a steep decline, from 1.03 million to 151,000 over the same period2.
  • By 2022, the number of visitors began to rebound to near pre-pandemic levels, with Canada and the UK showing remarkable recovery. Over 861,000 visitors from Canada and 809,000 visitors from the UK were recorded, followed by visitors from Brazil (575,000), Mexico (394,000), and Colombia (287,000)2.
  • Out of 6.13 million international visitors in 2023, 1.26 million were from Canada, followed by the United Kingdom with 877,000 visitors. Next were Brazil, Mexico and Colombia12.
  • In 2025, Orlando welcomed 6.34 million international visitors. Canada stayed the top market with 1.12 million visitors despite a 13.3% drop, followed by the United Kingdom (933,500), Brazil (736,300), Mexico (458,500) and Colombia (360,000)3.
Orlando's top international markets, 2025Visitors from each countryVisit Orlando (2025 visitation release, May 2026)Canada1.12MUnited Kingdom933,500Brazil736,300Mexico458,500Colombia360,000Visitors
Orlando's top five international origin markets by visitors, 2025.

How many people visit Orlando's theme parks?

Orlando's seven biggest theme parks recorded about 72.4 million visits combined in 2024, led by Walt Disney World's Magic Kingdom, the most visited theme park in the world.13

  • Magic Kingdom welcomed 17.84 million visitors in 2024, up 0.7% from 2023, followed by EPCOT (12.13 million), Disney's Hollywood Studios (10.33 million) and Disney's Animal Kingdom (8.8 million).13
  • Together, Walt Disney World's four theme parks drew about 49.1 million visits13.
  • At Universal Orlando, Universal Studios Florida drew 9.5 million visitors (down 2.6%) and Islands of Adventure 9.45 million (down 5.5%).13
  • SeaWorld Orlando welcomed 4.35 million visitors, up 0.1%.13
  • Orlando's water parks drew millions more: Disney's Typhoon Lagoon (1.82 million), Universal's Volcano Bay (1.65 million), Aquatica (1.44 million) and Disney's Blizzard Beach (897,000).13
  • 2025 figures have not been published yet. They will be the first to include Universal's Epic Universe, which opened in May 2025, and are due in the Themed Entertainment Association's next annual attendance report later in 2026.14
Orlando's most visited theme parks, 2024Annual attendance by parkSource: TEA Global Experience Index 2024Magic Kingdom17.84MEPCOT12.13MDisney's Hollywood Studios10.33MUniversal Studios Florida9.5MIslands of Adventure9.45MDisney's Animal Kingdom8.8MSeaWorld Orlando4.35M2024
Annual attendance at Orlando's seven biggest theme parks, 2024.

How many passengers fly into Orlando International Airport?

Orlando International Airport handled 57.68 million passengers in 2025, 0.8% more than the 57.21 million in 2024.15

  • Domestic passengers dipped 0.4% to 49.22 million, while international passengers rose 8.2% to 8.45 million.15
  • From January to August 2026, the airport handled 38.96 million passengers, level with the same period of 2025.16
  • Airport counts include local residents and count every arrival and departure, so they are not a direct count of visitors.
Orlando International Airport passengers, 2013–2025Domestic and international passengers (arrivals and departures)Domestic passengersInternational passengersGreater Orlando Aviation Authority (MCO fact sheet, 2013–2025 passenger data)20M40M60M2013201420152016201720182019202020212022202320242025Year
Orlando International Airport passengers by year, 2013–2025, split into domestic and international.

Impact of Coronavirus – Orlando Tourism Statistics 2020 and 2021

  • The 2020 pandemic led to a drastic 53% drop in tourism in Orlando, with visitor numbers falling to 35.28 million from the previous year8. This decline was mirrored in expenditure, with 2020 seeing a drop to $23.18 billion from 2019’s $47.99 billion, marking a 52% reduction in tourist spending.
  • Despite these challenging numbers, Orlando showed signs of resilience and recovery in 2021. The city welcomed 59.3 million visitors, showing a recovery of 68% compared to 2020’s low8. Financially, tourism expenditure rebounded to $40.30 billion.

How long do visitors stay in Orlando?

  • To enjoy all of Orlando’s attractions, visitors need at least 5 days to experience the city, especially popular attractions such as Disney World and Universal Studios.

When is the best time to visit Orlando?

The best time to visit Orlando is between March and May, when the weather is warm but comfortable, crowds are lighter than peak summer, and hotel rates are often more affordable.

  • This shoulder season also offers shorter wait times at attractions and seasonal events like EPCOT’s Flower & Garden Festival, making it a great window for both families and solo travelers looking to enjoy the parks without the peak-season hustle.

Car and campervan rental for an Orlando trip

How popular is Orlando as a tourist destination?

  • Orlando is the most visited U.S. destination, attracting a record 76.66 million visitors in 20253, and consistently ranks among the top global cities for international tourism.
  • The city has earned major accolades: WalletHub named it the #1 Summer Travel Destination in 202517 and ranked it 2nd, behind Atlanta, in 202618, and it won a Good Housekeeping 2025 Family Travel Award19.
  • With a tourism industry generating a record $98.6 billion in economic impact in 20257, Orlando is not only the Theme Park Capital of the World but also a rising hub for business travel and conventions.

More Statistics

The Economic Impact of Tourism in Orlando 2025

  • In 2025, tourism in Orlando generated a record $98.6 billion in economic impact, driven by a record 76.66 million visitors, a 1.8% increase over 20243.
  • The industry supported more than 476,000 jobs, about 37% of all jobs in the region, and generated $7.1 billion in state and local tax revenue7.

Top Attractions in Orlando

  • Universal Orlando Resort: A top entertainment destination featuring two theme parks (Universal Studios Florida and Islands of Adventure) and a water theme park (Volcano Bay), alongside numerous dining and entertainment options.
  • Walt Disney World Resort: Stands as an iconic attraction with four theme parks (Magic Kingdom, EPCOT, Disney’s Hollywood Studios, and Disney’s Animal Kingdom), plus two water parks (Blizzard Beach and Typhoon Lagoon), complemented by a wide selection of hotels and dining experiences.
  • SeaWorld Orlando: A marine zoological park with a theme park, offering close encounters with marine life, exhilarating rides, and educational shows.
  • Crayola Experience: Located at the Florida Mall, the Crayola Experience offers a vibrant and interactive creative adventure that’s fun for families.
  • Disney’s Typhoon Lagoon Water Park: Known for its surf pool and family-friendly rides, Disney’s Typhoon Lagoon Water Park is one of two beloved water parks at Walt Disney World Resort.

References

  1. Visit Orlando: Visitor Volume to Orlando (annual, domestic and international) · visitorlando.widen.net ↑ b c d e
  2. Visit Orlando: Visitor Volume and Origin Market, 2018 to 2022 · visitorlando.widen.net ↑ b c d e f
  3. Visit Orlando: Orlando Welcomed Record 76.7 Million Visitors in 2025 · visitorlando.org ↑ b c d e f g
  4. Visit Orlando: Orlando Market Indicators, June 2026 · visitorlando.org ↑ b
  5. visitorlando.org ↑
  6. Visit Orlando blog: Visit Orlando Announces 25% International Visitation Growth · visitorlando.org ↑
  7. $98.6 Billion: New Record Set for Central Florida Tourism Industry’s Economic Impact in 2025 (Tourism Economics study; direct visitor spending $62.9 billion, +5%) · visitorlando.org ↑ b c d e f g
  8. Visit Orlando: Visitor Volume and Spending, 2017 to 2021 · visitorlando.widen.net ↑ b c d e f
  9. Central Florida’s Tourism Industry reached a record $92.5 Billion in economic impact in 2023 (Visit Orlando release, republished by Gotta Go Orlando) · gottagoorlando.com ↑
  10. Visit Orlando: Central Florida's Tourism Industry Reaches Record $94.5 Billion in Economic Impact in 2024 · visitorlando.org ↑ b
  11. Visit Orlando blog: Central Florida’s Tourism Industry Hits Record $92.5 Billion in Economic Impact · visitorlando.org ↑
  12. Visit Orlando: 25% Year-Over-Year International Visitation Growth in 2023 (release republished by West Orlando News) · westorlandonews.com ↑
  13. TEA Global Experience Index 2024 — Global Attractions Attendance Report (full report PDF) · Themed Entertainment Association ↑ b c d e f
  14. Theme Park Insider: Disney continues to lead attendance in 2024, as Universal slips · themeparkinsider.com ↑
  15. Greater Orlando Aviation Authority: Traffic Summary Comparison, Calendar Year 2024 vs 2025 (Orlando International Airport) · flymco.com ↑ b
  16. Greater Orlando Aviation Authority: Traffic Summary Report, month ended August 2026 (Orlando International Airport) · flymco.com ↑
  17. WFTV: Greater Orlando ranked #1 Best Summer Travel Destination, according to WalletHub study · yahoo.com ↑
  18. WalletHub: Best Summer Travel Destinations · wallethub.com ↑
  19. Visit Orlando blog: Celebrate Visit Orlando and the Orlando Destination’s 2024 Award-Winning Year · visitorlando.org ↑