Page last updated: 17 December 2024
Houston, the largest city in Texas and the fourth-most populous in the United States, is a global hub for aerospace, energy, healthcare, and cultural diversity, renowned for its Space Centre and thriving arts scene.
How many tourists visit Houston each year?
Over 51.4 million international and domestic tourists visited Houston in 2023.
- In 2022, Houston welcomed approximately 48.7 million tourists, including 1.01 million international visitors and 47.7 million domestic travellers.1
- The number rose in 2023 to 51.4 million, reflecting a 5% increase from the previous year.
How many people visited Houston in 2023?
- In 2023, Houston welcomed 51.4 million visitors, with 1.2 million international tourists and 50.2 million domestic travellers.
How much do tourists spend in Houston every year?
International and domestic tourists spent over $13.8 billion during their trips to Houston in 2023.
- In 2019, tourists in Houston generated $12.9 billion in expenditure. However, it decreased to $7.2 billion in 2020 due to the pandemic.2
- International and domestic tourist spending recovered in 2021 with $10.3 billion spent.
- In 2022 and 2023, visitors spent $12.9 billion and $13.8 billion, respectively.
How much do tourists spend in Houston?
- Domestic and international tourists spent $13.8 billion while exploring Houston in 2023.
Is Houston expensive to visit?
- On average, visitors spend about $287 per person per day. This amount covers accommodation, food, sightseeing, and local transportation.
Why do tourists visit Houston?
Tourists visit Houston for its diverse culinary scene and rich multicultural heritage.
- Houston Livestock Show & Rodeo: This annual event showcases Texas culture through rodeo competitions, concerts, and exhibitions.
- Parks and Recreation: Houston features numerous parks beyond Buffalo Bayou Park, including Hermann Park, which houses the Houston Zoo and several museums.
Is Houston or Dallas better to visit?
When deciding between visiting Houston or Dallas, both cities offer unique attractions and experiences, making the choice largely dependent on individual preferences.
Attractions and Activities
- Visit Houston for space exploration at NASA, the diverse culinary scene, cultural institutions like the Museum District, outdoor activities in scenic parks, and the iconic Houston Livestock Show and Rodeo.
- Choose Dallas for its vibrant arts scene, lush parks like Klyde Warren and the Arboretum, passionate sports culture, premier shopping destinations, and buzzing nightlife.
Learn more about Dallas Tourism Statistics here.
Economic Impact – Houston Tourism Statistics 2023
- Job Support: The tourism and hospitality industry supported more than 354,100 jobs in 2023.
- Tax Revenue: Houston’s tourism sector contributed more than $3.9 billion in total regional taxes and generated about $2 billion in city tax revenues.
Houston Travel Resources
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- Car rental prices in USA
When is the best time to visit Houston?
The best time to visit Houston is during the spring (March to early June) and fall (October to November).
Spring (March to Early June)
- Weather: Comfortable temperatures and lower humidity.
- Events: Notable events include the Houston Livestock Show & Rodeo in March and various arts festivals like the Bayou City Arts Festival.
Fall (October to November)
- Weather: Similar to spring, with mild temperatures and reduced humidity.
- Events: Events such as Dia de Los Muertos celebrations and the Texas Championship Native American Pow Wow take place during this time.
Is Houston safe for tourists?
Houston’s violent crime rates have decreased, with a 12% drop in 2023 and a 20% decline in murders compared to 2022, though it still ranks as one of the U.S.’s higher-crime cities.
- Most tourist-friendly areas, including Downtown, Rice Village, and the Galleria, are considered safe for visitors, despite some neighbourhoods having higher crime rates.
What should tourists do in Houston?
- Explore NASA’s official visitor centre with interactive exhibits, a life-size shuttle replica, and insights into space exploration.
- Houston Zoo: Discover over 6,000 animals, interactive exhibits, and educational programs in one of the nation’s most visited zoos.
- Museum District: Immerse yourself in art, science, and culture with 19 museums, including the Museum of Fine Arts and the Houston Museum of Natural Science, many offering free admission.
- Buffalo Bayou Park: Enjoy outdoor activities like walking, biking, and kayaking in this scenic green space with city views and lush trails.
- Gerald D. Hines Waterwall Park: Visit the iconic multi-story fountain with cascading water, perfect for photos and relaxation.
Texas Statistics Resources
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